MAWIBA® Privacy Policy (Data Protection Declaration)
Status: 14. October 2025
Protecting your personal data is very important to us. We process your information solely in accordance with legal applicable data protection laws, in particular the General Data Protection Regulation (GDPR) and the Telecommunications Act 2003 (TKG 2003). This Privacy Notice explains the key aspects of how we collect, use, and protect your data when you visit our website.
- Contact Us
If you contact us via the form on the website or by email, your provided data will be stored with us for a certain time for the purpose of processing the inquiry and in case of follow-up questions. We do not pass on this data without your consent. We generally retain data related to inquiries for a period of up to 6 months after the resolution of your inquiry unless a contractual relationship is established or if there is no ongoing communication.
- Data Storage & Processing by Third-Party Service Providers
The use of the MAWIBA® website as an information source is also possible without providing personal data. Insofar as personal data (for example, name, address, or email addresses) is collected on our pages, this is done voluntarily. Personal data is stored in the MAWIBA IT systems, is protected from access by unauthorized persons, and is only accessible to authorized MAWIBA® personnel. The data is subject to data protection and will not be passed on to third parties without your consent.
We point out that for the purpose of easier contract processing and later for invoicing, the name, address, and telephone number of the contracting party are stored. In addition, the following data is also stored with us for the purpose of contract processing: MAWIBA® license area, how you became aware of MAWIBA®, as well as whether you would like to subscribe to our newsletter. The data you provide is necessary for contract fulfilment or for carrying out pre-contractual communication. Without this data, we cannot conclude the contract with you.
Data transmission to third parties does not take place, except to the responsible MAWIBA® trainer for course registration and with the exception of transmission to transport companies/shipping companies for the delivery of mail as well as to our accountant/tax advisor for accounting and fulfilment of our accounting and tax obligations. In the event of a contract conclusion, all data from the contractual relationship will be stored until the expiry of the tax retention period (7 years). Data processing for contractual purposes is based on the legal provisions of Art 6 Para 1 lit b (necessary for contract fulfillment) of the GDPR.
To facilitate our business operations, manage our customer relationships, and deliver our services efficiently, we utilize various professional third-party service providers who process personal data on our behalf. These include:
- CRM software provider: Your contact information, communication history (emails, SMS, WhatsApp), form submissions, pipeline status, and scheduling data are processed within the CRM platform to manage your interactions with MAWIBA and facilitate communication.
- Learning Management System (LMS): Data related to your course enrollment, progress, and interactions within the learning environment are processed by the LMS platform provider.
- Cloud Storage: Documents, files, and certain data may be stored by the cloud storage provider for secure and efficient access.
- Invoicing and accounting software: Handles data required for invoicing, payment processing, and financial records.
- Email marketing service (primarily for newsletters to subscribers). Your email address and newsletter preferences are managed here.
- Automation and integration platforms that connect various applications: Personal data may pass through these to automate data transfer between the different systems. They act as data conduits for automation purposes.
- Online meetings and webinar platforms: Your name, email, and meeting participation data (e.g., duration, chat messages) are processed by these platforms.
- Google Workspace (formerly G Suite): We use Google Workspace for internal operations, email (Gmail), document collaboration (Docs, Sheets, Slides), and cloud storage (Drive). Personal data contained within our internal communications and documents is processed through Google Workspace.
For each of these providers, we have concluded data processing agreements (DPAs) or ensured their compliance through other appropriate safeguards (e.g., SCCs for international transfers).
- Use of Artificial Intelligence (AI) and Automation
We leverage Artificial Intelligence (AI)and automation tools, where feasible, to enhance your experience, streamline our operations, and improve our services. This involves processing personal data in the following ways:
- Data Processing by AI: AI systems process various types of data, including contact information, communication history, website behavior, and interaction patterns, which originate from our CRM, website, and communication channels.
- Legal Basis: The processing of data by AI and automation, where it involves personal data, is based on your explicit consent (Art 6 Para 1 lit a GDPR) for marketing, personalization, and non-essential communication purposes, or on our legitimate interest (Art 6 Para 1 lit f GDPR) in improving efficiency, enhancing user experience, and managing our business operations, always balanced against your rights and interests.
- Cookies
Our website uses so-called cookies to make your user experience more streamlined and intuitive. These are small text files that are stored on your device with the help of the browser.
Some cookies remain stored on your device until you delete them. If you do not want us to use cookies, you can set up your browser so that it informs you about the setting of cookies and you only allow this in individual cases. When cookies are deactivated, the functionality of our website may be limited.
For cookies that are not strictly necessary for the operation of the website (e.g., analytical or marketing cookies), we obtain your explicit consent through a cookie banner (Consent Management Platform – CMP) before placing them on your device. You can manage your cookie preferences at any time through the CMP.
- Newsletter
You have the possibility to subscribe to our newsletter via our website. For this, we need your email address and your consent to receive the newsletter. In order to provide you with targeted information, we may also collect and process voluntarily provided information about your postal code, country, and address. As soon as you have registered for the newsletter, we will send you a confirmation email with a link to confirm the registration (double opt-in).
You can cancel the newsletter subscription at any time. Use the unsubscribe button/link at the end of each newsletter or send your cancellation to the following email address: office [at] mawiba [dot] net. Data processing for the newsletter is based on your explicit consent (Art 6 Para 1 lit a GDPR).
- Web Analysis & Remarketing
Our website uses functions of the web analysis service Google Analytics and Facebook Analytics. For these purposes, cookies are used, which enable an analysis of the use of the website. This information is collected and processed only after you have provided your explicit consent via our cookie banner.
The information generated thereby is transmitted to the provider’s server and stored there. Your IP address is recorded, but immediately pseudonymized (e.g. by deleting the last 8 bits). This makes only rough localization possible. You can prevent the storage of cookies by a corresponding setting of your browser software; however, we point out that in this case you may not be able to use all functions of this website to their full extent. You can also prevent the collection of data generated by the cookie and related to your use of the website (including your IP address) to Google as well as the processing of this data by Google by downloading and installing the browser plugin available under the following link:
http://tools.google.com/dlpage/gaoptout?hl=de.
Within our online offering, “Facebook pixels” (from Facebook Inc. in the USA, or Facebook Ireland Ltd. in the EU) are being used. With the help of the Facebook pixel, it is possible for Facebook to determine the visitors as a target group for the display of advertisements (“Facebook ads”). Accordingly, we use the Facebook pixel to show the Facebook ads we place only to those Facebook users who have also shown an interest in our internet offer. With the help of the Facebook pixel, we can also track the effectiveness of Facebook advertisements for statistical and market research purposes by seeing whether users were redirected to our website after clicking on a Facebook advertisement. The Facebook pixel is integrated directly by Facebook when our web pages are called up and can store a so-called cookie, i.e., a small file, on your device. The data collected is anonymous to us, so it does not allow us to draw any conclusions about the identity of the users. The data is stored and processed by Facebook, so that a connection to the respective user profile is possible to be made by Facebook itself. The processing of data by Facebook takes place within the framework of Facebook’s data usage policy. Further information can be found in Facebook’s data usage policy: https://www.facebook.com/policy.php. You can object to the collection by the Facebook pixel and the use of your data for the display of Facebook ads. To do this, you can visit the page set up by Facebook and follow the instructions there on the settings for usage-based advertising: https://www.facebook.com/settings?tab=ads or declare the objection via the US-American page http://www.aboutads.info/choices/ or the EU page http://www.youronlinechoices.com/. The settings are made platform-independent, i.e. they are adopted for all devices, such as desktop computers or mobile devices.
The providers of these services have committed to operating these services in compliance with GDPR. Data processing for web analysis and remarketing is based on the legal provisions of Art 6 Para 1 lit a (your explicit consent) of the GDPR.
- Data Transfer to Third Countries (e.g., USA)
When we use service providers whose servers are located outside the European Economic Area (EEA), particularly in the USA (e.g., Google, Meta Platforms, among others), your personal data may be transferred to these third countries. These transfers are based on Standard Contractual Clauses (SCCs) approved by the European Commission, combined with additional safeguards and technical organizational measures to ensure a level of data protection equivalent to that in the EEA.
- Content
The contents of the MAWIBA® page(s) have been created with the greatest care. However, we cannot guarantee the accuracy, completeness and timeliness of the content. As service providers, we are responsible for our own content according to general laws, but are not obliged to monitor transmitted or stored third-party information or to investigate circumstances that indicate illegal activity.
MAWIBA® strives to respect the copyrights of the graphics, sound documents, video sequences and texts used in all publications, to use graphics, sound documents, video sequences and texts created by MAWIBA® itself, or to fall back on license-free graphics, sound documents, video sequences and texts. Obligations to remove or block the use of information according to general laws remain unaffected by this. However, liability in this regard is only possible from the time of knowledge of a possible legal violation. Upon becoming aware of corresponding legal violations, MAWIBA® will immediately remove such content.
- Links
MAWIBA® website(s) contain links to external websites of third parties, over whose content we have no influence. Therefore, we cannot assume any guarantee for these third-party contents. The respective provider or operator of the pages is always responsible for the content of the linked pages. Illegal content was not recognizable at the time of linking. However, permanent content control of the linked pages is not reasonable without concrete evidence of a legal violation. Upon becoming aware of any potential legal violations, we will immediately remove such links.
- Copyright
MAWIBA® is an internationally registered trademark. The copyright for published objects created by MAWIBA® itself remains solely with MAWIBA®. Reproduction or use of such graphics, sound documents, video sequences, and texts in other electronic or printed publications is not permitted without the express consent of MAWIBA®. All trademarks and trademarks mentioned on the internet offered and possibly protected by third parties are subject without restriction to the provisions of the respective valid trademark law and the property rights of the respective registered owners. The mere mention alone does not lead to the conclusion that trademarks are not protected by the rights of third parties.
All participants of MAWIBA® seminars, courses, or other events grant MAWIBA® the copyright to any photo and video material recorded during MAWIBA® seminars, MAWIBA® courses, or other MAWIBA® events. MAWIBA® may use this material without restriction for advertising purposes on all online and offline media, free of charge.
- Our Social Media Presence
We maintain public profiles on various social media platforms, including but not limited to Facebook, Instagram, YouTube and TikTok. These profiles serve to engage with our community, share updates about MAWIBA®, and provide information about our offerings. When you visit our social media pages, your data may be collected and processed by the respective social media provider (e.g., Meta Platforms for Facebook and Instagram, Google for YouTube, ByteDance for TikTok).
Please note that we are jointly responsible with the social media provider for certain data processing operations that occur when you visit our social media pages. The social media provider primarily determines the purposes and means of processing personal data on these platforms.
For detailed information on how these social media providers process your data, including the legal basis for processing, your rights, and data retention periods, please refer to their respective privacy policies:
- Meta Platforms (Meta Platforms, Inc.): https://www.facebook.com/privacy/policy/
- TikTok (TikTok Pte. Ltd.): https://www.tiktok.com/legal/page/us/privacy-policy/en
- YouTube https://www.youtube.com/howyoutubeworks/privacy/
- LinkedIn: https://www.linkedin.com/legal/privacy-policy
When you interact with our social media pages (e.g., by liking, commenting, sharing, or messaging us), the social media provider may collect data such as your IP address, device information, and interaction history. This data may be used by the social media provider for their own purposes, including advertising, market research, and creating user profiles.
Data transfer to third countries (e.g., the USA) by these social media providers typically occurs based on Standard Contractual Clauses (SCCs) and additional safeguards as required by the GDPR.
We process data collected from your interactions on our social media pages (e.g., direct messages, comments relevant to our services) to communicate with you, respond to your inquiries, and analyze audience engagement to improve our offerings. This processing is based on our legitimate interest (Art 6 Para 1 lit f GDPR) in effective communication and marketing, or on your consent where applicable.
- Your Rights
You have the right to information, correction, deletion, restriction, data portability, revocation, and objection. If you believe that the processing of your data violates data protection law or your data protection claims have otherwise been violated in some way, you can contact the competent supervisory authority.
You can reach us at the following contact details:
MAWIBA GmbH Lindengasse 56 / 18-19, 1070 Vienna, Austria, office@mawiba.net, www.mawiba.net/en
FN 536051k / VAT ID (VAT UID) ATU76176228
Managing Director: Ramona Stefanov
- Other
If you have further questions about the handling of your data, please send your inquiry by email to our address as specified in the imprint. The use of contact data published within the framework of the imprint obligation by third parties for sending unsolicited advertising and information materials is hereby expressly objected to. The operators of the pages expressly reserve the right to take legal action in the case of unsolicited sending of advertising information, for example, through spam emails.